by Shane Liebler | Feb 2, 2018 | Blog, Insights
A recent update to the Facebook algorithm has brands shaking in their boots. Why? Effective immediately, users will see less unpaid content from companies and more posts from friends and family. So, if you’re already seeing a decrease in reach on your brand’s organic...
by Shane Liebler | Jan 31, 2017 | Blog, Insights
As a marketing manager or small business owner, you spend your day listening to a lot of great ideas. They can come from anywhere – the boss, your team or even the front desk. When it’s time to turn those ideas into returns on investment, an agency can (or at...
by Shane Liebler | Dec 13, 2016 | Blog
Though public relations and social media are two unique forms of marketing, there are methods that can fuse these two efforts together to generate notable results to enhance your organization’s brand. It is important to continuously find ways to make the most...
by Shane Liebler | Nov 22, 2016 | Blog
Tis the season to make goals and resolutions for the upcoming year and one of them should be on the list of every brand, everywhere. Two letters: PR. It’s an absolute must to include PR (public relations) in marketing plans these days, even with the smallest of...
by Shane Liebler | Oct 18, 2016 | Blog
You see them everywhere, but what does that funky-looking punctuation mark really mean? Hashtags effectively build communities and create great opportunities to market your business or even yourself. With their recent arrival in Facebook, hashtags are more ubiquitous...