We capture imaginations.

Storytelling

Pinpoint’s No. 1 video production asset comes in right at the beginning during the concept development stage of our projects. Our brand journalists work with our talented filmmakers to interpret your brand message in the most engaging medium available in today’s media market.

Video Technology

That’s where the Pinpoint creative team comes in. We develop concepts and then complement them with visual tools that afford us limitless abilities to craft the necessary narrative. We constantly update our cache of equipment that includes drones to capture aerial footage and unique angles.

Emotion Tracking Video Analysis

Art and science converge in our emotion tracking software that allows us to measure the power of the videos we produce with hard data. Unlike focus groups or surveys, this technology gauges how viewers feel about your content using facial recognition.

Art and science converge in our emotion tracking software that allows us to measure the power of the videos we produce with hard data. Unlike focus groups or surveys, this technology gauges how viewers feel about your content using facial recognition.

The virtual medium allows us to tap into any demographic or location and do it quickly. How will your video play in your feeder markets? Are you making meaningful connections with your niche audience?

Now you’ll know and be able to improve content and make smarter media placement decisions.

Video Strategy

We work with designers to properly place video on destination websites as part while media planners integrate it into their digital marketing and content strategies. Social media managers and the PR team use these visual narratives to attract the attention of followers and the press alike.