ABC Creative Group was recently recognized with a pair of Communicator Awards presented by the Academy of Interactive and Visual Arts.
ABC’s Outdoor Adventure destination marketing campaign for the Central New York Travel Region picked up an Award of Distinction in the “Promotional Campaign” category. It was previously recognized for “Excellence in Tourism Marketing” by the New York State Tourism Industry Association.
With over 6,000 entries received from across the U.S. and around the world, the Communicator Awards is the largest and most competitive awards program honoring the creative excellence of communications professionals.
About the Author
A journalist by trade, Shane tells stories that connect destination experiences with target audiences and inspire them to act. He taps into his past as a reporter and editor to develop clear messages that resonate in every medium, be it blog or brochure, sponsored content or script. Shane’s word-based deliverables range from long-form features to concise digital copy to persuasive prose. He digs into destinations to determine and develop the stories that reach the target traveler. His tales engage readers and convert them to visitors as Pinpoint’s award-winning tourism projects prove.